The Importance of Personal Development

The Importance of Personal Development

motivational, Personal Branding
Ever had an AMAZING business idea, opportunity or goal, but weren't sure how to turn your idea into actionable steps? This happens to EVERYONE. It’s not because you don’t have the passion or drive to make it happen, it's because you don't have the TOOLS. Ultimately, how can you drive across the USA without a car, the tool that'll get you there? If you want to go from where you are today and get to the success of tomorrow, you need the right tools and direction. How do you head in the right direction? Personal development. In psychology "Personal development" refers to the development of self-awareness, talents, and identity, towards the progression of some overall life goal. I've spent my adult career in a constant state of personal development. It…
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Inspired – Street and Fashion Photography

Inspired – Street and Fashion Photography

Blogging, Photography
In recent years I've focused on developing my eye for composition and increasing my knowledge of technical skills in photography, specifically fashion and street photography. Desire This visual interest in photography was sparked as if a preexisting flame inside of me found inspiration during my time in Paris. Living in this compact, cosmopolitan and imperial city with such a strong claim to fashion and street photography helped form my desire to first understand buildings and people then how the two constructed imagery used in French magazines, books and photos. Discovery I set out to discover the relationship with street photography and with the fashion that created an aesthetics to each photograph. But I am interested, too, in street photography's evolution to blogging. From Henri Cartier-Bresson's early work with "life reportage"…
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Is One Blog Enough?

Is One Blog Enough?

Blogging, Social Media
We have many writers asking, "I have multiple interests, what will I blog about?” This is a common question when our company is hired to set up a blog. Many people have a topic of interest, whereas others know they want a blog but not sure of the topic. Take-away Like magazines, some blogs contain a variety of information about a broad subject. Other blogs are very succinct and only include articles about one specific topic. When setting up a blog, some experts say a blog should be topic specific and named appropriately by including the “topic” in the name of the blog. That sounds all well and good, however if the name of our blog is overly descriptive, we could limit ourselves with regard to what we feel we…
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The Headshot Intensive with Peter Hurley – A Great Experience!

The Headshot Intensive with Peter Hurley – A Great Experience!

Photography, Social Media
I've personally worked hard to branch out into other skills sets like photography. This expansion isn't solely for enjoyment, it's because I feel great photography can help all businesses and bring joy to your life. Our company believes strongly that the visuals are as important as the product's quality. Our company's graphic designer and creative officer has helped me fall in love with all things creative, including photography. In a previous article I mentioned the importance of professional photography as a strong foundation in your online world and thus have strived to gain knowledge in the field of photography. A major step in doing so was attending "The Headshot Intensive" with world renowned headshot photographer Peter Hurley. In this post I'd like to share with you that experience, some tricks…
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Guest posting – Awesome Blogging Tips

Guest posting – Awesome Blogging Tips

Blogging
Guest blogging is a strong tactic when building your network and exposure. Geo targeted blog outreach will change your online path for the better. Before you get started guest posting it's important to include a few simple things in your guest post requests.   Guest Blogging Requests Items to include: Make sure to have a few examples of posts you've written. The best practice is to have sample writing in the topic you're interested in pitching. If you don't have any writing specific to that niche you can send the potential blog any writing as long as it positively shows your ability. Suggest a few titles or topics for your guest post. You should include an author box below your post so visitors to your blog can see your social…
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6 powerful persuasion techniques – in social networking terms

6 powerful persuasion techniques – in social networking terms

Personal Branding, Social Media
Today's focus is social networking persuasion techniques. The big 4 social media giants down to the recreational blogger utilize different forms of persuasion to grow and engage their communities or the communities existing within them. Lets give you some background info. In the video clip below social excerpt Robert Cialdini describes the most powerful persuasion techniques found in marketing. Read below for a short snapshot of what these 6 core influence principles mean and observe the current time example from our social media world. 1. Authority Most people have an easier time making the decision to buy something if they are influenced by someone they see as knowledgeable or having authority in a certain industry. Our trust in authority figures enables us to connect with and buy into certain brands…
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Personal Branding in a 2.5 world

Personal Branding, Social Media
Marty Neumier wrote a wonderful branding book that is fresh and relevant. The Brand Gap: Expanded Edition In the book he says: “A brand is a person’s gut feeling about a product, service or organization.” Google vs Coca Cola Google has done very little advertising. They rely on the interactions and the positive environment created to generate the power of their brand. Coca Cola has used advertising as a key element of brand distinction and growth. Things have changed. We are the Brands Influential Individuals are not only brands anymore. Everyone is a brand! Social media has created micro-celebrity. Everyone has influence. The difference is this influence and chatter has become more organic. Many people contributing to an overall consensus of a niche network is the driving factor of WOM.…
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Job Hunting with or without a Personal Brand

Social Media
The Class of 2009 has spent the months after graduation looking for a job. 40,000 of this year’s graduates are hunting (via http://www.guardian.co.uk/). What happens next? Are you fully prepared? Finally, the day has arrived. You’ve landed an interview with a wonderful company doing what you love to do. First you put on your best business attire and get into the car. You’re the definition of a professional. The car ride to the interview is important, so you listen to music that pumps you up or some that calms you down. As you pull up to the building your excitement increases. You walk into the lobby and address the receptionist. I have an interview with “person who can change my life” or more commonly known as Ms. Boss. The interview…
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