02Nov 2010 by Peter Lang No Comments

13 things NOT to post on Facebook

Facebook, Personal Branding, Random Post, Saftey Online
Just because you occasionally do the embarrassing and stupid thing doesn’t mean it’s something to include on Facebook. Along the same lines, the Huffington Post provides a slideshow of 13 things you can—but really shouldn’t—tell your Facebook friends. Items that should not be shared include: Your birth date and place Your mother’s maiden name Your home address Your long trips away from home Your inappropriate photos Full story at the Huffington Post.   - @peterlang For more Social Media coverage, follow Peter Lang on Twitter or become a fan on Facebook
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04Oct 2010 by Peter Lang No Comments

Facebook Brands – Leading Examples

Facebook, Social Media
Discover the keys to building a successful social media presence and find guidance on succeeding by following the brands that are having the most success. HOW TO LEARN Review the list of brands and explore how they’re running their Facebook interaction - for more information (see below). Once you've selected the brand that you connect with, follow and interact the page so you can experience the variety of methods that exists. Enjoy! Name Category Fans 1. Starbucks Retail 14 523 633 2. Coca-Cola Consumer products 12 955 118 3. Oreo Food beverage 10 476 351 4. Skittles Consumer products 10 090 753 5. Red Bull Pharma 8 910 078 6. Victoria's Secret Fashion 7 472 637 7. Disney Film 6 920 273 8. iTunes Technology 6 253 462 9. Windows…
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07Jun 2010 by Peter Lang No Comments

Facebook Pages Manual

Facebook
Facebook has made an effort to supply guides and informative packets for it’s business users. Their most resent series of official guides provide some great tips for Facebook Page owners. These guides are not only a great reference but they allow you to take your Page to the next level. The Facebook Pages Manual provides step-by-step instructions to create a basic Facebook Page. You should download and share! Facebook Pages Manual
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21May 2010 by Peter Lang No Comments

Best Practices Facebook – 4 Questions All Businesses Have About Facebook

Facebook
At every event, presentation, and workshop I’m asked a plethora of questions. Eventually the questions boil down to the four below. Here is a breakdown of best practices and standard procedures that will display your professionalism and ultimately aide in the success of your Fan Page. 1. How often should I and or the business post? Post Frequently but remember that people who “Like” and are passionate about your brand, are probably not wanting their Facebook News Feed flooded with updates at the top of every hour. Keep in mind that a user’s News Feed is live and real time information and is used the majority of time as a personal environment. Posts are more effective during the week when people are typically checking Facebook (in the morning, just before…
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18Oct 2009 by Peter Lang 1 Comment

Social media statistics in real-time

Facebook, Information Overload, Social Media, Twitter, Web 2.0, Wordpress
The world of social media is invading the web at a speed that we cannot even imagine. It ‘a revolution, the social media revolution, social networking, the new way of conceiving the web, media, sharing. It ‘a revolution before our very eyes, of which we are all a part of and can no longer control. No one could have imagined, even a few years ago, that this would have happened. Read and watch these stunning statistics on social media: Gary Hayes has collected some statistics and has made a counter that shows the numbers in real time: ‘Gary’s Social Media Count’: Which I have included below. 20 hours of video are uploaded on Youtube every minute! 600,000 new members each day on Facebook 700 million photos and 4 million videos…
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29Sep 2009 by Peter Lang No Comments

Steps to Change the Meaning of Social Media

Facebook, Social Media
If you think you can’t change the meaning of social media maybe it is because you believe you can’t change your state of mind. I am not attempting to change your life, but it’s important to at least understand your social media association. Man's Search for Meaning The book Man’s Search for Meaning shows how you can change the emotional association from painful     experience. Some people believe this change to social media is painful, but can this emotional association be caused by other factors? If so, let’s change the association… Here I will expand on the topic of Changing the “meaning” of social media. Let’s change the negative association and transform Social media into a lifestyle and create Social Media Momentum. Let’s create a fundamental change. Creating Leverage over yourself…
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23Sep 2009 by Peter Lang No Comments

Update Everything You Need with Ping.fm

Facebook, Internet, Personal Branding, Social Media, Twitter, Web 2.0
Those of you that are worried about the social media demand on time have nothing to fear. I realize that the thought of logging in to every social media and uploading content really puts a damper on the experience. If this is you, then Ping.fm is a must. This is a one-stop service that will allow you to post to all your important social networks. Not only will Ping.fm update statuses and micro-blogs it can now update your Facebook Page. Their step-by-step guide will help with the setup. The first attempt at creating the connection was tricky but if you follow the steps closely you will be just fine. To point out- Once you've finished the setup you will need to grant permissions to the desired pages. Your options include posting status updates, notes, and photos to pages…
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